London 2012: New neighbourhood to be called East Village

'East Village' has today been unveiled as the new name of the first leading legacy neighbourhood for London, located on the doorstep of The Queen Elizabeth Olympic Park, E20.

This major scheme will be developed in a joint venture between Qatari Diar Real Estate Development Company and Delancey (QDD) along with Triathlon Homes - a joint venture between First Base, East Thames Group and Southern Housing Group.

The new neighbourhood will initially deliver 2,818 new homes, including 1,379 affordable homes, with completion of the first phase of residential properties scheduled for 2013.

The project will feature a choice of one-bedroom apartments to four-bedroom townhouses, all uniquely designed by 16 different leading architects and offering spacious open-plan layouts, large balconies and winter gardens.

Additional features will include over 30 shops, cafes and restaurants, an education campus, Chobham Academy, a medical centre, along with various other leisure facilities in the local Olympic Park and beyond.

QDD and Triathlon insist that their investment and long-term plans for East Village demonstrates confidence in London's residential property market.

The size of East Village will be the equivalent to St James's Park in London and eventually become home to around 6,000 residents.